ⓘ Todays Man was a retailer chain of Apparel. Todays Man, Inc. was a chain of mens apparel stores that operated 25 retail stores in the New York City, Philadelphi ..

Todays Man

ⓘ Todays Man

Todays Man was a retailer chain of Apparel.

Todays Man, Inc. was a chain of mens apparel stores that operated 25 retail stores in the New York City, Philadelphia, and Washington, D.C. metropolitan areas. They offered a wide selection of low-cost, but good-quality merchandise. The store offered a large selection of suits in the price range between $50 and $200. In addition to suits, they also sold many other items like shirts, ties, socks, leather jackets and belts.

During the 1970s Todays Man grew steadily, and gradually Todays Man opened larger and larger stores. About one-third of all its clothing was private label. By 1990 Todays Man had converted all its existing stores to superstores and sales had reached $100 million. To continue expanding, raise working capital, and pay some debts, Todays Man became a public corporation in 1992 symbol TMAN. The stock prospectus described the average superstore as having about 25.000 square feet 2.300 m 2 with the following merchandise: 8.000 mens suits, 3.000 sports coats, 15.000 ties, 15.000 dress shirts, and 10.000 pairs of casual or dress pants.

In the early 1990s, as Todays Man entered the New York City area, it did well financially. Sales continued to increase until 1993, despite of an overall negative trend in mens apparel. Starting in 1993, Todays Man experienced some real setbacks. By November 1995 the company had reversed its expansion position and began retreating. In early February 1996 the firm filed for Chapter 11 bankruptcy. A combination of soft demand for mens business attire, managements overambitious plans and mistakes, money problems, and tough competition led to Todays Man decline. The company continued to downsize and restructure, but did not succeed. They went out of business on April 24, 2003.

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